Topics in Marketing, Innovation and Organisation

Topics in Marketing, Innovation and Organisation is a research group working on themes such as b-to-b marketing which are considered as the main focal areas, but which are in line with the areas of marketing, innovation and organization. This research is for instance performed in collaboration with other organisations (such as the Vlerick Business School). Topics in Marketing, Innovation and Organisation allows to respond in a flexible way to new research opportunities and evolutions in marketing, innovation and organization.

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